Founder

Drive Strategic Growth with Comprehensive Insights

Understand market trends, consumer behavior, and operational efficiencies at a glance.

Holistic Business Analysis

Gain a bird’s eye view of your business’s performance across all marketing channels. Understand how different aspects of your business contribute to your overall success.

Resource Allocation Optimization

Ensure resources are used most effectively by analyzing performance data across your entire operation. Identify areas of inefficiency and reallocate resources to drive growth.

Strategic Decision Support

Make decisions backed by data with comprehensive analyses. From market trends to consumer behavior, get the insights you need to lead your business forward confidently.

Budget Allocation

Get a unified view of campaigns covering all integrated platforms. Our holistic approach combines panel metrics and analytics metrics, providing a comprehensive evaluation landscape.

Swiftly scan ad accounts to retrieve metrics like spend, return, and ROAS for your chosen date range.

Gain insights on where to increase investment for high ROI and where to reduce campaign budgets for underperformers.

User Analyses

Gain valuable insights by examining user behaviour and preferences with our analytics using advanced ML techniques.

Determine which user characteristics have the most significant impact on conversions and develop targeted and effective marketing strategies with User Analyses.

Recommendation Table

See clear, data-driven recommendations for optimising your strategies for better results in the recommendation table in order of importance.

Assign the insights from the recommendations to the team with our Kanban Board and monitor their implementation.

"With Orphex, we can extract insights from our large data pool without difficulty and optimize all our processes accordingly."

Şeyma Demir

Digital Channels Business Development Executive

"Orphex provides actionable recommendations for every stage of the customer journey, across all marketing processes handled by different teams. Now, on one platform, we see the whole picture, eliminating siloed unsighted decision-making."

Arda Genç

Chief Digital Officer

"Orphex allows everyone on our team to work towards the same high level goals rather than in silos. The best part for us is the time savings it created for campaign optimization and eliminated the need for additional headcount. Now, even junior people on the team can optimize campaigns with the same level of know-how of someone with a couple years more experience."

Başak Bitlislioğlu

VP Performance Marketing

"The team at Edenred was in search of a solution adept at handling our complexities, one that could meet our precise needs. Orphex fulfilled this need perfectly. Gone are the days of struggling with multiple platforms. Orphex has saved us an invaluable amount of time by centralising our paid marketing insights. It's not just about time saved; it's also about significant financial savings. At Edenred, with Orphex, we start every day with a clear advantage."

Zeynep Ege Dura

Head Of Marketing

Drive results with clear insights!

Save time, make better decisions and scale your campaigns faster.

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