Orphex vs Porter Metrics

Who this page is for: For marketers and agencies looking at Porter’s “full-stack MCP” to run ads from Claude or ChatGPT. Both products can change ad accounts from a chat (Orphex on the Free plan (50 changes a month) or the Action plan (500), once changes are switched on for your workspace); this page compares how a change is checked, approved and recorded.

In short: Porter Metrics runs 750+ actions from Claude through one tool, gated by your assistant’s permission prompt, and charges Automation credits for writes. Orphex gives each change its own preview and confirmation, keeps one change history you can show a client, and charges no credits for changes.

Which One Fits
Choose Orphex

If changes to Meta and Google budgets need a preview, a confirmation on the product’s side and a record you can show a client or a manager (Free or Action plan, changes switched on for the workspace), plus alerts and Impact Analysis in the Orphex web app.

Choose Porter

If you want a low price per account, hosted white-label dashboards built by your assistant, writes beyond ads (social posts, HubSpot, Klaviyo), competitor research without connecting an account, or AI creative generation.

Why Teams Look for a Porter Metrics Alternative

  1. Every action, from a budget change to a HubSpot update, runs through a single tool with no preview of its own.
  2. There is no change log for users. Porter points you to each platform’s own history.
  3. Writes use Automation credits, so an active account costs more to manage.

At a Glance

Facts about Porter Metrics are from its own documentation and pricing pages, checked on 29 September 2026.

FeatureOrphexPorter Metrics
Data sources50+ integrations32 connectors in the MCP docs (marketing pages say 25+ or 30+)
AI in the appWeb app: Orpheus, Insights, Weekly SummaryAnalysis runs in your Claude, ChatGPT or Gemini; in-app alert builder with an AI analysis step
MCP clientsClaude, ChatGPT, Gemini, Copilot, CursorClaude, ChatGPT, Codex, Gemini, n8n
Changes to ad accounts15 ad platforms, including Google Ads, Meta, TikTok, Microsoft Advertising, Apple Ads, LinkedIn, Pinterest and SnapchatMeta, Google Ads, LinkedIn, TikTok, Microsoft, Apple Ads; docs also list Pinterest, X and DV360. Also social, CRM and email tools
Where approval happensOrphex’s side: a preview, then a confirmation bound to it (15 minutes). Optional second approver on the web screenThe assistant’s permission prompt. All 750+ actions run through one tool
Preview / readiness checkBefore-and-after preview; readiness check that changes nothingNo server-side preview, diff or dry run found
Change history and undoMerged history; undo tool with limitsNo Porter change log for users; points to the platform’s own change history. “Changes can be reverted”, no revert tool documented
Second approverOptional, per workspaceNot found
Proactive alertsWeb app: anomaly detection; daily alerts by email, Slack, WhatsApp, Teams; Weekly SummaryRule-based alert builder (Slack, Zapier, email) in the app; over MCP, email only
Creative analysisWeb app: Creative AI; WatchlistCreative metrics, AI creative generation (Grow plan), competitor creative analysis (Scale plan)
Impact measurementImpact Analysis (web app)Not found
Pricing entry and where writes startMCP from $0. Changes once switched on for the workspace: 50 a month on Free, 500 on Action ($149.99/mo). Web app packages priced on requestReporting from $15 per account; writes use Automation credits (Free 100, Build $28 for 500, Grow $100, Scale $250)

A check marks rows where Porter Metrics has no equivalent.

Where Orphex Is Different

How Each Change Is Approved

Porter routes every action, from a budget change to a HubSpot update, through a single tool marked “destructive”. Your assistant’s permission prompt is the only gate, and it covers all 750+ actions at once. Porter’s own guidance asks the assistant to name the campaign, the current value and the new one, one change per confirmation. That is good practice, and it lives in instructions to the assistant rather than in the product.

In Orphex, on the Free or Action plan with changes switched on for the workspace, the product enforces the steps. Each change is proposed, previewed with values read from the platform, and confirmed with a confirmation that carries that preview. A separate readiness check can test whether a change would be accepted without proposing it.

For example: On a $200K/month account you ask for a 20% budget cut on three Meta campaigns. If “Always allow” was clicked earlier on Porter’s action tool, the three changes can run without a prompt. In Orphex you see three before-and-after lines and confirm them.

A Record You Can Show

Porter’s server logs the tool name, latency and error type, and not the tool’s arguments. For a record of what changed, it points you to each platform’s change history.

Orphex keeps one change history that merges the platform’s own history with Orphex’s log of previews and confirmations.

For example: A client asks on Monday who cut the budget on Friday and why. In Orphex you open Approvals, or ask the assistant, and see the change with its old and new values, who asked for it and when it ran, next to changes made directly in Ads Manager.

Example
Change history · Prospecting BroadLast 7 days
  1. Daily budget $4,300 → $3,440 · confirmed by DenizOrphex
  2. Proposed by assistant in Claude · previewedOrphex
  3. Audience edited directlyAds Manager
  4. Status Paused → ActiveAds Manager

What a Change Costs

Porter charges one Automation credit per successful write, and bulk actions bill per item: pausing 50 campaigns costs 50 credits (as of September 2026). Porter’s prices are low, so this is often small money.

In Orphex, previews, approved changes, undo and creating campaigns cost no credits. Once changes are switched on for the workspace, the Free plan includes 50 changes a month and the Action plan 500. Each confirmed change counts once, even a keyword batch; previews and changes you reject or let expire do not count.

For example: An agency pausing out-of-season campaigns across 10 client accounts runs hundreds of pauses in one week. In Porter that is hundreds of credits. In Orphex it is hundreds of previews and confirmations against the monthly allowance, with no credits.

Who Orphex Is Best For

  • You manage Meta and Google budgets for clients and need a record of every change.
  • You want each change previewed with live values before it runs.
  • You don’t want to count credits every time a budget moves.
  • You want alerts and Impact Analysis from the Orphex web app next to the changes.
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When Porter Metrics May Fit Better

  • Price per account. Reporting from $15 per account, falling to $2 per account at 200+ accounts (as of September 2026).
  • White-label dashboards. Your assistant builds a hosted dashboard, on your own domain on paid plans. Orphex does not offer white-label reports or a client portal.
  • Breadth of writes. Ad platforms Orphex does not change (such as DV360 and Amazon Ads) and non-ad tools such as social posting, HubSpot and Klaviyo.
  • Research and creative generation. Competitor ad and SEO research without connecting an account, and AI image and video generation.

Frequently Asked Questions

Does Porter need approval before it changes something?

As of September 2026 the approval is your assistant’s permission prompt. Porter creates new campaigns paused. We found no Porter-side preview or approval queue.

Is Orphex GDPR compliant?

Yes. Orphex is GDPR and KVKK compliant and holds ISO 27001. It does not have SOC 2. Porter’s own review page (March 2026) says it is not yet SOC 2 Type 2 and not GDPR compliant.

Can Orphex post to social media or update my CRM?

No. On the Free or Action plan, with changes switched on for the workspace, Orphex changes ad accounts on 15 ad platforms, including Google Ads, Meta, TikTok, Microsoft Advertising, Apple Ads, LinkedIn, Pinterest and Snapchat. Porter covers social, CRM and email tools too.

Can I undo a change in Orphex?

Budget and status changes can be undone with the undo tool, which previews the reverse change before you confirm it. Deletes cannot be undone, and most newly created campaigns and ads cannot be undone.

Changes You Can Explain on Monday

Connect your Meta and Google accounts free. Once changes are switched on for your workspace (50 a month on Free, 500 on Action), every change is previewed, confirmed and kept in one history.