Deep Categorical Tagging
Our AI analyzes your active ads in seconds, tagging critical elements like human presence, gender, framing, background, and specific CTA text.
Creative AI
Creative is the new targeting
Stop risking your budget on gut feelings or purely aesthetic choices. Bridge the gap between data and design by finding your true winning formula.
Connected to the platforms you're already running on
Video, static, or carousel. We analyze every format.
See the Why Behind Every Number
Orphex turns raw creative data into decisions you can act on today.
Performance Data Matching
Connects this visual anatomy directly with your bottom-line metrics like CPC, CTR, and ROAS.
Pattern Recognition
Algorithmic detection of exactly which visual components (e.g., close-up face + red CTA button) trigger your conversions.
Why use Orphex's AI vs. ChatGPT?
With Orphex, you're building your marketing strategy around your own cross-platform data, real performance history, and account-specific context, not generic answers from a blank chat window.
- Custom Labeling
- Analyzing Visual Elements
- Processing Labels
- Calculating Performance
- Finalizing Results
Cross-platform data analysis
Orphex's AI connects to 30+ marketing and analytics platforms including Google Ads, Meta, GA4, and TikTok, and analyzes your real campaign data, giving you account-specific recommendations instead of generic advice. You get timely insights (like what changed in your performance last week) and see patterns across your entire data stack.
Trained on real ad spend
Our customers manage over $30M in monthly ad spend through Orphex. Our AI is trained on real, cross-platform performance data instead of generic web content, so it has deep context into what actually drives ROAS for your business.
Detects winning patterns
Orphex compares your data across every connected channel, finds the truth behind conflicting numbers, and identifies which creatives, audiences, and budget allocations are actually driving growth. This way you know exactly what to scale next.
Understand what's really working in your ad creatives
- Custom Labeling
- Analyzing Visual Elements
- Processing Labels
- Calculating Performance
- Finalizing Results
- Analyzing texts
- Analyzing voice over
- Analyzing background
- Analyzing CTA
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See how you can save more time and optimize your budget.
